Matt Bennett

Organized and creative product leader driven to inspire and enable cross functional teams; delivering tailored solutions that meet the unique needs of diverse customer segments. 5+ years in driving product strategy, roadmap alignment, and accelerating quality product delivery. Led process development and implementation for hundred person teams and early growth start ups. Able to quickly identifying growth opportunities, gain buy-in, and drive development with measured results.

What people are saying.

  • "Revolutionized product development process - greatly improved shipping cadence

    — Current manager

  • "The most unsolicited positive feedback I've ever received for a direct report."

    — Former manager

  • “Matt says we should do it, we should do it. He knows our customers the best.”

    — PM Advertiser Experience

Work Experience

Senior Product Manager, Respondent; Remote — 2022-Present

  • Work closely with CEO to define product and company strategy.

  • Manage roadmaps across researcher, participant, and API platforms.

  • Define product requirements for all roadmap projects.

  • Lead agile development process for multiple engineering teams.

  • UI/UX design in Figma for researcher and participant platforms.

  • Technical documentation for public API.

  • Execute process for feedback and issue collection and prioritization.

Senior Product Strategist, Twitter; Remote — 2020-2022

  • Lead go-to-market testing for advertiser experience and business journeys for Twitter Ads.

  • Influence product roadmap, product requirements, and feature prioritization.

  • Consolidate global feedback and review of customer journeys to inform product decisions

  • Translate technical design decisions to user impact.

  • Build and launch cross-functional feedback tooling to increase feedback velocity and encourage action-oriented review and analysis.

  • Design and facilitate team training.

  • Inform sales enablement strategy for product go-to-market.

  • Develop product feature requirements alongside product leadership, design, engineering, research, and marketing teams.

  • Promoted from Product Strategist within first year in role.

Founder/Owner, Bennett Made; Remote— 2019-Present

  • Design, assemble, and iterate on products.

  • Develop brand persona, digital identifiers, and online persona.

Technical Operations Manager, Twitter; San Francisco, CA — 2017-2020

  • Diagnose advertiser pain points and translate them into prioritized solutions.

  • Utilize SQL to diagnose and resolve database discrepancies.

  • Recommend strategies for optimal campaign performance based on advertiser KPIs and budget.

  • Design and execute training for local engineering teams, as well as global ad operations and sales teams.

  • Promoted from Technical Operations Associate after 1 year in role.

Executive IT Support Engineer, Twitter; San Francisco, CA — 2015-2017

  • Troubleshoot technical issues for executive-level employees and events at Twitter HQ.

  • Define the scope and structure of the role for future technicians.

  • Outline and document distributed support structure for executive travel.

  • Promoted from IT Support Engineer after 1 year of joining company.

Lead Genius, Apple; Boston, MA — 2011-2015

  • Hire and train new technicians.

  • Lead customer service seminars for all new employees.

  • Drive 85+ NPS across team.

  • Promoted from adult learning educator (Creative) after 2 years at company.

Please see my Linkedin profile for more work experience.

Expertise

  • Product Strategy

  • Product-Led Growth Fundamentals

  • Roadmap Planning & Execution

  • Product Lifecycle Management

  • JIRA & Agile Software

  • Excellent Communication Skills

  • Cross-Functional Team Leadership

  • Figma

  • UX/UI Design Principles

  • Risk Management

  • Feedback Analysis

  • Competitive Analysis

  • Data Analytics

Education

Framingham State

BA, Visual Communications

  • Marketing

  • Graphic design

  • Photography

  • Minor, philosophy

CONTACT